Your story matters. Make sure it lands.

Hi! I’m the “Tori” in Rhetorical.

Emmy award-winning writer, media-maker, and creative consultant helping small business owners communicate their value.

Drawing on exceptional writing, journalistic research, and interview skills, competencies in graphic design, UX design, and brand storytelling, as well as extensive experience leading audio and video productions, I excel at translating complex ideas into compelling stories that connect with ideal customers.

From April 1, 2024, I’ll be accepting a small number of one-off projects and hourly creative and strategic consulting. I look forward to hearing from you at tori (at) rhetoricalcreative (dot) com.

Collaborators’ Commentary

  • “Tori is fantastic. She takes all the mess in my brain and translates it into concise ideas, I love it.”

    -Khadija Mbowe, Host, HearTOGETHER Podcast

  • "A midwife for people's stories— getting them into the world in a way that's clear and convincing"

    -Karen Gross, Host & Founder, She Rocked It

  • "Tori is a communications and design wizard."

    -Chef Lila Collelo, Founder, Flakely GF

  • “Tori is a phenomenal asset to our growing brand. She brings thoughtful design, superb copywriting, and overall clarity. Highly recommend!”

    -Dr. Justin Dowdall, Co-Founder, North Point FFS

  • "Tori helped us craft a cohesive story. She is a brilliant content strategist and UX strategist!"

    -Samaya Sinha, Co-Founder, Ideate Labs

  • "Tori created a beautiful, clean, modern website that not only tells my story, but is easy to navigate. Her design choices were flawless."

    -Lila Collelo, Founder, Flakely

Recent Highlights

Let’s get to work!

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